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Chef Alan Hughes Launches New Website

After laying low for a couple of years and energizing from his last One Ninety Restaurant venture, Chef Alan Hughes returns once again. But now he's taking his empire online.

"This time around I want to have a different approach with respect to my services," said Alan Hughes. "I want to scale back on the whole restaurant thing and focus on the pleasures of cooking, living, and overall artistic expression. I also wanted to reach out to a global audience. This freedom I can only achieve online."

Hence, his partnership with Mouse Media, Inc., who have developed a website that is search-engine-friendly and Web 2.0 enabled. This means Alan can upload news, photos, and videos on his site virtually anywhere in the world using any computer or mobile device. The site contains sections with recipes, news, videos, wine selections, and in 2010 he plans to roll out e-cookbooks and an online television show.

Alan P. Hughes is an outstanding chef with over twenty years of international experience in leading restaurants. He has received numerous awards, attended numerous congresses, multiple TV appearances, given lectures.

He has worked in various settings from restaurants to catering to private chef and all in between.

Alan has a unique and very simplistic approach to food; he is constantly updating himself with new tecniques, products and approaches to food; but yet, he emphasizes on letting the freshness of ingredients speak for themselves.

Visit Website

Comments (0) 14.12.2009. 13:36

Miami FC, Fire Advertainment, and Mouse Media Launch Miami FC Challenge Campaign

Miami FC teamed up with Fire Advertainment to launch an ambicious advertising campaign with the purpose to pack the stadium for Miami FC's last home game of the season on September 19, 2009. In turn, fans will be able to shave their heads, the players' heads that is. Mouse Media created the back-end, front-end portal, and web logistics to administer this campaign.

The portal is community-based driven website where users can view and upload videos, photos, blogs, forums and interact with each other. The interactivity will determine which players will be selected to lose their hair.

Below is the press release from Miami FC's official website:

Miami FC Going Bald for Fans! In effort to mobilize South Florida soccer Supporters, Miami FC to Shave Heads for Regular Season Finale - September 19th

The Miami FC team has put their heads on the line this season, launching a challenge to fans that will ultimately leave the entire team bald. In a bid to show fans their passion for the game, the players of Miami FC, along with Head Coach Zinho and President, Aaron Davidson, have agreed to shave their heads bald for the September 19th game that will be held at Lockhart Stadium at 8pm vs. the Puerto Rico Islanders. In a challenge to unite South Florida around soccer and prove to the world that South Florida really wants and supports soccer, the team has agreed to go bald to fill seats.

To launch the challenge, Miami FC has joined forces with Fire Advertainment to let fans in on the team's progress. For every 500 tickets Miami FC sells for the September 19th game, one of the players, renowned Coach Zinho, or team President, Aaron Davidson, will shave his head bald. Fans will soon be able to send their comments and suggestions to the team regarding which player or staff members' scalp they would like to see. All these messages will decide the order in which heads will be shaved.

"I am willing to shave off one of my most prized possessions - my hair - in return for a stadium filled with Miami FC fans," stated Aaron Davidson, President of the team, as he pointed to his abundant, salt and pepper locks.

The balding Blues are giving their fans and prospective fans a taste of what's to come through entertaining footage that can be seen on MiamiFC.com and Miami FC's official MySpace, Facebook and Twitter pages. To take on the challenge, fans can visit www.miamifc.com to learn more.

Comments (0) 05.08.2009. 06:45

Mouse Media/Ed Hale Banner Ad Campaign on CMJ.com

Ed Hale New Solo Album Debuts at #14 on College Radio Most Added Chart.

To add traction to this milestone, Dying Van Gogh Records hired Mouse Media to develop banner ads for CMJ.com. The campaign will last for three weeks and consists of flash ads, animated gifs, and e-blast creatives.

Turning the volume down low and showing a softer side has paid off for Transcendence singer and chief songwriter Ed Hale on his newest solo offering. The life or death drama and pathos and over the top emotionalism and passion that listeners are accustomed to hearing from the vocalist are still intact on the new solo set; in fact they’re even more highlighted due to the toned down and hushed atmosphere created by Hale, who co-produced the album along with fellow Transcendence guitarist (and Dreaming In Stereo frontman) Fernando Perdomo. Not only will Ballad On Third Avenue be the singer’s first album to receive airplay on commercial radio nationwide out of the gate, but the new acoustic whisper-pop collection of 11 songs debuted at #14 on college radio’s CMJ Top 200 Most Added Chart this week, the highest debut in the singer’s 20 year career. Out of 200 albums currently spinning on college radio this week it is a remarkable achievement considering Hale has not toured in several years and is a relative unknown compared to the behemoth his better known band Transcendence has become over the last ten years.

Besides a praise-worthy debut, the album also notably picked up several key taste-maker stations including WKBU of Drexel University, WONC in Chicago, IL, and Newark’s WSOU - stations that usually indicate just how well an album might fare months before the final numbers are calculated. If commercial radio follows suit and is successful for Hale’s new solo effort (his first single “I Walk Alone” will be released to Triple A stations all over the United States on August 2nd), Transcendence may find themselves attempting to transcend not only thier own past successes, but the current success of a very edgy strategy - three members of the group have all released successful solo albums this quarter (bassist Roger Houdaille fronts the indie rock sensation of the month Ex Norwegian who have taken the music blog world by storm). The success of the singer’s new solo album only adds to the excitement and anticipation for the band’s new album All Your Heroes Become Villains due to be released in September of this year.

Refresh page until Ed Hale banner displays.

Comments (0) 16.07.2009. 09:12

Third World Launches New Online Merchandise Store

International Jamaican reggae superstars Third World announce the launch of their official online merchandise store at www.thirdworldband.com. KGeneration, Inc., the company that handles the band’s physical and online retail has teamed up with Mouse Media, Inc. to offer fans a user-friendly solution for purchase of Third World gear such as graphic t-shirts and other memorabilia.

“We needed to partner up with a firm that could deliver a quick turn key solution and understand our marketing needs,” said Jahreece Daley, Director of Operations at KGeneration, Inc. “We are pleased that Mouse Media is onboard with us to help us achieve all of our online initiatives.”

Third World is widely recognized as one of the legendary bands of reggae history. Michael "Ibo" Cooper, one of the founding members, declared: "Third World is now the longest-existing unit ever in Jamaican music history." While a few other reggae bands approach their mark of longevity, Third World is distinctive by virtue of their crossover skill: a great deal of their success grew from their ability to blend reggae music with other sounds, particularly those coming out of black American culture.

The band has a new lineup in present time and continues to tour extensively. A new album is expected in late 2008. The new online store will feature a brand new product line of tees that reflect themes from the bands numerous classic albums.

“Our goal is blend to modern styles and trends with the historic themes and artworks of Third World’s albums,” stated Daley. “We have teamed up with designers that grasp the band’s diverse cultural and musical legacy and are excited about this product line.”

More Info: www.thirdworldband.com

Comments (0) 23.09.2008. 11:05

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